Catalogue

Record Details

Catalogue Search



Power and persuasion in media and advertising  Cover Image Book Book

Power and persuasion in media and advertising / Susan Brophy Down.

Down, Susan Brophy, (author.).

Record details

  • ISBN: 9780778745440 (hardcover)
  • ISBN: 9780778745488 (pbk.)
  • Physical Description: 48 pages : color illustrations ; 24 cm.
  • Publisher: New York : Crabtree Publishing Company, [2018]

Content descriptions

Bibliography, etc. Note:
Includes bibliographical references and index.
Formatted Contents Note:
Introduction -- Freedom of the press -- You, the consumer -- Creating advertising -- Targeting you.
Subject: Advertising > Psychological aspects > Juvenile literature.
Mass media > Psychological aspect > Juvenile literature.
Media literacy > Juvenile literature.

Available copies

  • 1 of 1 copy available at BC Interlibrary Connect.
  • 1 of 1 copy available at Castlegar Public Library. (Show)

Holds

  • 0 current holds with 1 total copy.
Show Only Available Copies
Location Call Number / Copy Notes Barcode Shelving Location Holdable? Status Due Date
Castlegar Public Library J 659.104 DOW (Text) 35146002082642 Junior Non-Fiction Volume hold Available -


Additional Resources