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Power and persuasion in media and advertising Cover Image Book Book

Power and persuasion in media and advertising

Down, Susan Brophy (author.).

Record details

  • ISBN: 9780778745440 (hardcover)
  • ISBN: 9780778745488 (pbk.)
  • Physical Description: print
    48 pages : color illustrations ; 24 cm.
  • Publisher: New York : Crabtree Publishing Company, [2018]

Content descriptions

Bibliography, etc. Note: Includes bibliographical references and index.
Formatted Contents Note: Introduction -- Freedom of the press -- You, the consumer -- Creating advertising -- Targeting you.

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Subject: Advertising -- Psychological aspects -- Juvenile literature
Mass media -- Psychological aspect -- Juvenile literature
Media literacy -- Juvenile literature

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Available copies

  • 1 of 1 copy available at BC Interlibrary Connect. (Show)
  • 1 of 1 copy available at Castlegar Public Library.

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  • 0 current holds with 1 total copy.
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Location Call Number / Copy Notes Barcode Shelving Location Holdable? Status Due Date
Castlegar Public Library J 659.104 DOW (Text) 35146002082642 Junior Non-Fiction Volume hold Available -
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